There is a massive "blind spot" between what mature women spend and what they see on screen.
In 2025, not a single top-grossing film featured a woman of color aged 45 or older in a leading or co-leading role. 🧠 Stereotypes & "The Menopause Gap" milf mature lingerie
On broadcast and streaming, female characters drop from 46% of speaking roles in their 30s to just 15% in their 40s. There is a massive "blind spot" between what